Are Diamonds Really a Girl’s Best Friend?

I was watching Tuesday’s episode of the Craig Ferguson show on TiVo the other day and in answer to one of the Tweets/Emails he suggested someone buy his girlfriend a diamond. And this got me to remembering an incident I had when my Mom and I visited Maryland to check...
What Words Are You Using?

What Words Are You Using?

The fifth deadly mistake of home page design is poor use of copy and copy optimization techniques. A big component of this is using strong, compelling headlines. Remember, when someone lands on your home page, one of the first things they’ll read is your main...
More Choice = Less Freedom

More Choice = Less Freedom

In my meanderings about he web, I came across this book by Barry Schwartz called The Paradox of Choice: Why More Is Less. And it struck me that this was something that one of my mentors, Adam Urbanski, says often, that a confused mind will not make a decision. This is...

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