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Short shots of information, inspiration, and insight about writing, publishing, and marketing books, live-streamed Monday, Wednesday, and Friday on Facebook, LinkedIn and X (formerly Twitter), then premiered on YouTube.

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Looking for a deeper dive into the Author’s Journey? Check out my other podcast, The Author Switch.

July 3, 2024 | Episode 152

Social Media Marketing for Authors:

Top 5 Author-Specific Tactics
for Client Attraction

Boost Your Book’s Success with These Social Media Strategies

Notes

Are you curious about successful authors’ unique social media strategies to sell more books and attract ideal clients? Join Carma Spence as she shares five author-specific social media hacks to attract clients and enhance your book marketing efforts.

Learn how to leverage your book content to build your online presence and grow your business. Discover the secrets of content previews, personal branding, long-term engagement, thought leadership, and content repurposing. Watch now and elevate your author platform!

Key Takeaways

  • 00:35 The Power of Social Media for Authors
  • 01:39 Hack #1: Content as a Preview
  • 04:34 Hack #2: Personal Branding
  • 06:16 Hack #3: Long Term Engagement
  • 08:26 Hack #4: Building Thought Leadership
  • 09:25 Hack #5: Content Repurposing
The Author's Social Media Playbook

Summary of Social Media Marketing for Authors: Top 5 Author-Specific Tactics for Client Attraction​:

In this episode of Coffee with Carma, Carma Spence discusses five author-specific social media tactics that will transform your book into a client-attracting machine. Drawing from her own experiences and the principles in her latest free ebook, The Author’s Social Media Playbook, Carma shares practical tips on how to leverage your book content for social media success.

From using your book as a personal branding tool to repurposing content across various platforms, Carma provides actionable insights to help authors enhance their online presence and engage with their audience more effectively. Don’t miss out on these valuable strategies that can take your book marketing to the next level.

Serve Up Your Book

Unlock the Power of Your Book: Transform Your Expertise into an Unstoppable Lead-Generation Machine

Serve Up Your Book: How to Market Your Book To Attract Clients and Leads in All Five Phases of Book Marketing is not just a guide; it’s a chef’s secret recipe for turning your expertise and published work into a powerful tool for business growth. Crafted with precision by Carma Spence, this book distills extensive marketing knowledge into actionable strategies that promise to elevate your profile and multiply your leads.

About Your Host: Carma Spence

Award-winning speaker, author, and editor, Carma Spence helps entrepreneurs, small business owners, and executives turn on The Author Switch so that they can leverage the power of books to take their businesses and careers to the next dimension. She is a two-times bestselling author, and using both experience and research, has created the Author Diagnostic System. She has 25+ years of marketing and public relations experience in the corporate world and is certified in Author Marketing and the StoryWay methodology.
Carma - If you don't inspire, you expire.

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