Espresso Epiphanies & Latte Lessons Along the Author’s Journey

Short shots of information, inspiration, and insight about writing, publishing, and marketing books, live-streamed Monday, Wednesday, and Friday on Facebook, LinkedIn and X (formerly Twitter), then premiered on YouTube.

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Looking for a deeper dive into the Author’s Journey? Check out my other podcast, The Author Switch.

July 1, 2024 | Episode 151

Mastering Social Media
Strategies for Authors:

5 Essential Strategies for Success

Unlock Social Media Success and Focus on What Matters Most


Have you wondered how you can go about mastering social media? Curious about the exact steps successful authors take to leverage social media to grow their business? Join me as we uncover practical tips to elevate your online presence.

Key Takeaways

  • 00:22 Overcoming Social Media Overwhelm
  • 01:19 Prioritizing Social Media Tasks
  • 03:21 Using Scheduling Tools Effectively
  • 05:17 Delegating Social Media Tasks
  • 07:42 Focusing on High Impact Activities
  • 09:12 Setting Clear Goals

Summary of Evergreen Book Marketing: 5 Time-Traveling Tips Inspired by Back to the Future:

In this episode of Coffee with Carma, learn how to master social media just for authors. Carma Spence shares five easy tips to help you manage your social media and make it work for your book marketing. She talks about how to prioritize tasks, use scheduling tools, and delegate work to save time.

Find out how to focus on the most important activities and set clear goals that keep you excited and on track. Whether you’re an experienced author or just starting out, these tips will help you succeed on social media and grow your audience.

Serve Up Your Book

Unlock the Power of Your Book: Transform Your Expertise into an Unstoppable Lead-Generation Machine

Serve Up Your Book: How to Market Your Book To Attract Clients and Leads in All Five Phases of Book Marketing is not just a guide; it’s a chef’s secret recipe for turning your expertise and published work into a powerful tool for business growth. Crafted with precision by Carma Spence, this book distills extensive marketing knowledge into actionable strategies that promise to elevate your profile and multiply your leads.

About Your Host: Carma Spence

Award-winning speaker, author, and editor, Carma Spence helps entrepreneurs, small business owners, and executives turn on The Author Switch so that they can leverage the power of books to take their businesses and careers to the next dimension. She is a two-times bestselling author, and using both experience and research, has created the Author Diagnostic System. She has 25+ years of marketing and public relations experience in the corporate world and is certified in Author Marketing and the StoryWay methodology.
Carma - If you don't inspire, you expire.

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