This past week, I’ve had a cough. So I’ve been sucking down Halls Honey-Lemon cough drops … a lot. And then I noticed something that seemed completely random. The wrappers of all the drops have encouraging words on them. Here are a few examples:

• Put a little strut in it.
• Turn “can do” into “can did”
• Go get it!
• Hi-five yourself!
• Don’t wait to get started.
• Nothing you can’t handle.
• Push on!
• Be unstoppable.
• Power through!
• Get back in there champ!
• Go for it.

Apparently, their tagline (or at least one of them) is “A pep talk in every drop.” How wonderfully odd. And kind of cool.

Now its your turn: How can you take this idea and use it in your business? Can you do something that is relevant to your business, but seems kind of random? Can you do something extra — and unexpected — that will make your customers smile and think more positively about you and your products or services? Please share them below in a comment box.