Weekday Wisdom, Episode 8

Today I want to talk about how Frankenstein’s monster inspired me.

When I was an undergrad at UC Santa Cruz, I had this weird dream. I was in a Gothic castle and walking down a dark, stone, spiral stairway. The flickering lights of torches lit my way. Suddenly, Frankenstein’s monster came out from the darkness below.

He looked remarkably like Terence Stamp, albeit a very white, blood drained, Terence Stamp.

And I knew he was asking me about this girl who lived in my hall — I lived in the dorms at the time. He said to me:

“If you don’t inspire, you expire, right?”

I knew that he was asking me if you strangle someone you die. If you don’t breathe — inspire — you die — expire.

I said, “Yes.” And he went on his way.

I woke up from that dream thinking about what he had said.

If you don’t inspire you to expire.

And that’s so true. If you don’t inspire people — inspire joy, or anger, or action — you get forgotten. You expire.

So I’ve taken that as my motto with my business. And I always try to inspire people. If I inspire nothing more than a smile, I’ve done my job. Now, obviously, I want to do more than inspire a smile in my business, but that’s why I’m always thinking behind the scenes: “Am I inspiring some form of emotion or action with my words?”

And that is today’s Weekday Wisdom. I hope you go out and inspire people with your copy-writing, with your videos, with your social media posts. Inspire them to know, like, and trust you, so that they’ll open up their wallets and buy what you’ve got!

Remember:
Don’t box yourself in.
Spread your wings and fly.
You are capable of more than you know.

Please comment below with your questions about this video, or questions or suggestions for future videos. I’d love to hear from you and make these videos something that inspire you and that you value.

Video Version

 

Audio Version