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Short shots of information, inspiration, and insight about writing, publishing, and marketing books, live-streamed Monday, Wednesday, and Friday on Facebook, LinkedIn and X (formerly Twitter), then premiered on YouTube.

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Looking for a deeper dive into the Author’s Journey? Check out my other podcast, The Author Switch.

May 29, 2024 | Episode 137

5 Ways to Master Book Marketing and Attract Clients Instantly

How to Attract Clients and Grow Your Business with Nonfiction Books


Imagine never having to chase after clients again because your book does all the heavy lifting for you. What if I told you there are 5 powerful yet simple shifts you can make that will magnetically draw dream customers straight to your doorstep?

Key Takeaways

  • Provide practical, actionable advice that gets results
  • Share personal stories that resonate with your target audience
  • Write in a conversational, approachable style
  • Share real-life case studies and documented results
  • Be uniquely yourself – allow your personality to shine

Summary of 5 Ways to Master Book Marketing and Attract Clients Instantly:

In this engaging episode of Coffee with Carma, Carma Spence reveals five powerful strategies to make your book irresistibly magnetic to your ideal clients. From providing actionable advice to sharing personal stories and writing in a conversational style, Carma offers practical tips that can transform your book into a client-attracting powerhouse. Whether you’re an aspiring author or a seasoned writer, these insights will help you create a book that not only captivates readers but also drives business growth.

Carma emphasizes the importance of authenticity and personal voice in writing. By sharing real-life case studies, offering step-by-step guidance, and embracing your unique personality, you can make your book stand out in a crowded market. Don’t miss this episode if you want to learn how to make your book a powerful tool for attracting and engaging your ideal clients.

Unlock the Power of Your Book:
Transform Your Expertise into an Unstoppable Lead-Generation Machine

Serve Up Your Book: How to Market Your Book To Attract Clients and Leads in All Five Phases of Book Marketing is not just a guide; it’s a chef’s secret recipe for turning your expertise and published work into a powerful tool for business growth. Crafted with precision by Carma Spence, this book distills extensive marketing knowledge into actionable strategies that promise to elevate your profile and multiply your leads.

About Your Host:
Carma Spence

Award-winning speaker, author, and editor, Carma Spence helps entrepreneurs, small business owners, and executives turn on The Author Switch so that they can leverage the power of books to take their businesses and careers to the next dimension. She is a two-times bestselling author, and using both experience and research, has created the Author Diagnostic System. She has 25+ years of marketing and public relations experience in the corporate world and is certified in Author Marketing and the StoryWay methodology.
Carma - If you don't inspire, you expire.
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