Espresso Epiphanies & Latte Lessons Along the Author’s Journey

Short shots of information, inspiration, and insight about writing, publishing, and marketing books, live-streamed Monday, Wednesday, and Friday on Facebook, LinkedIn and X (formerly Twitter), then premiered on YouTube.

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Looking for a deeper dive into the Author’s Journey? Check out my other podcast, The Author Switch.

June 3, 2024 | Episode 139

5 Essential Book Marketing Mindset Tips for Book Sales Success

Unlock Book Marketing Success with These 5 Essential Mindset Hacks


Ever wonder why some books become bestsellers while others struggle? Could it be that the secret lies in the mindset of the author?

Today, we’re diving into the mindset you need to successfully market your book. Here are five essential tips to set your table with intent and unlock your book’s full potential.

Key Takeaways

  • Embrace a Growth Mindset
  • Focus on Value Over Sales
  • Be Consistent and Patient
  • Engage Authentically
  • Adapt and Iterate

Summary of 5 Essential Book Marketing Mindset Tips for Book Sales Success:

Unlock the secrets to successful book marketing with Carma Spence as she shares the five essential mindset tips every author needs to adopt. In this engaging episode of Coffee with Carma, Carma discusses growth mindset, focusing on value over sales, and more, all designed to help you market your book effectively.

Whether you’re a seasoned author or just starting, these mindset shifts will empower you to tackle book marketing challenges head-on. Learn how to embrace growth, stay patient and consistent, engage authentically, and adapt your strategies to achieve your book marketing goals.

Serve Up Your Book

Unlock the Power of Your Book:
Transform Your Expertise into an Unstoppable Lead-Generation Machine

Serve Up Your Book: How to Market Your Book To Attract Clients and Leads in All Five Phases of Book Marketing is not just a guide; it’s a chef’s secret recipe for turning your expertise and published work into a powerful tool for business growth. Crafted with precision by Carma Spence, this book distills extensive marketing knowledge into actionable strategies that promise to elevate your profile and multiply your leads.

About Your Host:
Carma Spence

Award-winning speaker, author, and editor, Carma Spence helps entrepreneurs, small business owners, and executives turn on The Author Switch so that they can leverage the power of books to take their businesses and careers to the next dimension. She is a two-times bestselling author, and using both experience and research, has created the Author Diagnostic System. She has 25+ years of marketing and public relations experience in the corporate world and is certified in Author Marketing and the StoryWay methodology.
Carma - If you don't inspire, you expire.

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